Valent and Nufarm expand distribution partnership 26th February 2018
Valent U.S.A. and Nufarm Americas have announced that Nufarm Americas will serve as the exclusive distributor of select Valent branded products for the Industrial Vegetation Management (IVM) market, effective immediately.
The partnership was originally established in 2014 when Valent entered into an agreement that named Nufarm Americas the exclusive distributor of its professional turf, ornamental and aquatics products in the United States. The expanded agreement combines the IVM product portfolios of both companies into one broad portfolio that will be sold by Nufarm Americas in the US and now feature Valent Payload, Piper and Envoy Plus herbicides. The Nufarm IVM and Aquatics portfolio already includes Valent brands such as Clipper and Tradewind aquatic herbicides, as well as Nufarm product offerings such as AquaSweep and Aqua Neat.
“We’re excited to grow this partnership with Valent in order to provide a complete industry leading portfolio for our customers,” said Ken Barham, VP of Marketing for the Nufarm North American region. “This expanded agreement will allow us to broaden our reach within the IVM and aquatics market, delivering more value through our balanced solutions.”
The US agreement between Valent and Nufarm builds on the many successful distribution collaborations established between Valent’s parent company, Sumitomo Chemical Company, and Nufarm since Sumitomo’s strategic investment in the global Nufarm business in 2010.
Matt Plitt, Executive VP and COO for Valent, added, “Combining our IVM portfolios enables both companies to maximize our unique strengths and capabilities. We’re pleased to grow our relationship with Nufarm and offer a comprehensive portfolio of high-quality IVM solutions to best meet customer needs.”