Cosmetics & Personal Care

Beraca streamlines access to Brazilian ingredients

 Established in the market as a leading supplier of ingredients from the Brazilian biodiversity to the cosmetics, pharmaceutical and personal care industries, Beraca presents its new Integrated Service solution. The new system offers full support to clients; from developing tailored socio-environmental projects to ensuring they comply with Biodiversity Law 13.123/15.
With an eye on the trend towards more natural and sustainable ingredients, Beraca aims to fully inform and advise its clients on the current global context involving the sustainable use of cosmetic ingredients derived from the Brazilian biodiversity as well as the fair and equitable sharing of benefits arising from their use.
Beraca will also offer an additional service to assist its clients in the changes they will need to make by November 6, 2018 (as per the deadline established by the Brazilian government) in order to comply with the current legislation.
“We have acquired vast knowledge in this field through years of investment. Our goal is to support clients who already work or intend to work with ingredients sourced from the Brazilian biodiversity but are struggling throughout the process, especially in matters relating to regulation and access to serious, ethical benefit-sharing projects that add real value to the supply chain,” says Érica Pereira, Sustainability Coordinator at Beraca.
Beraca’s Integrated Service is in line with the company’s strategy to constantly create value for its clients. It was developed to streamline processes and assist them in the development of products containing raw materials sourced from the Brazilian biodiversity, in compliance with the Legal Framework for Biodiversity Conservation in Brazil. Based on Beraca’s Socio-Biodiversity Enhancement ProgramTM, the system will support clients in the process of regularization and access to benefit-sharing projects conducted by the Genetic Heritage Management Council (CGEN).
To assess matters related to benefit sharing, Beraca has the support of the Beraca Institute, a non-profit organization created to offer transparency, governance and efficiency to its clients. Through a platform created by the Beraca Institute, clients can select the social or environmental projects that best suit their interests and goals and the local communities they wish to support. This program guarantees profits will be given back to the community as well as encouraging socio-economic development and local environmental preservation activities.
“The current legislation relating to the sustainable use of the Brazilian biodiversity is much clearer and more coherent in its objectives and guidelines if compared to the previous legislation, which was in effect until the end of 2015,” says Pereira. “By offering this service to our clients, we encourage them to take advantage of this opportunity to not only comply with the legislation but also to create added value for the end consumer. This can be achieved through the support of benefit-sharing projects, positive impact measurement, traceability and marketing appeals.”